Ten tips that echo across founder interviews.
- Pick your co-founder as carefully as a spouse
- Talk to customers every week
- Start ugly; iterate fast
- Keep burn rate low for as long as possible
- Hire people smarter than you
- Fire quickly when it's not working
- Say no to 95% of opportunities
- Your first 100 customers matter more than the next 1,000
- Take care of your health; no company is worth your body
- Ten-year time horizon; most overnight successes took a decade
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